The wayfinding system of Leeds Art Gallery has been adjusted to be more cost efficient for changing exhibit signs, larger, clearer and more legible for the wide range of visitors to reduce confusion and has crisp contrast against the cream canvas like walls to not distract from the artwork the gallery very proudly displays. Helvetica bold was chosen at it one of the most universal typefaces and is clearest from far away. Large arrow and framing are consistent between all signs to be clear wayfinders in the institution, and only black is used to let the art speak for itself and come alive. The framing helps define the signage and relates to the gallery’s proud heritage.
Questions I asked were to indicate any adjustments that could be frame, if it was appropriate for the art gallery and could I do anything to make it clearer as this was one of the most important factors.
Peers said it was appropriate and with the framing tied in with the theme in a low key way and having consistent framing makes the way finding stand out and indicate successfully. It was suggested I try different arrows, different types of frames and vary composition to see which is most successful. Someone suggested having coloured frames but as this wasn't previously a success and the black works so well in being clear against the walls I am going to focus on other suggestions such as including pictograms.
Nothing was given back as negative against the typeface as it one of the most legible choices I could have made and serves its purpose. To consider once all signage is done and placed in better images of the gallery is the sizing and how high up it will be.
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