Thursday, November 16, 2017

Brief 2: Using my Bratz dolls to address body image issues

 

“A doll is the ultimate objectification of a woman’s body,” Banks explains. “It’s a mass-produced archetype of a woman.” 
Broadening our definition of what a “doll” can be, she argues that the term can be used to describe any depiction of a female form that is devoid of humanness, or portrayed solely as the physical shell of a person.

https://www.artsy.net/article/artsy-editorial-artists-dolls-create-feminist-art

adding features such as stretch marks, body hair etc humanizes the dolls? representing true beauty is to be real?

With my generation, Bratz dolls were more prevalent than Barbies as we wanted something new. The Bratz dolls were more inclusive, having different ethnicities and cultures celebrated through their range of characters and their outfit theme releases. However, they were still unrealistically proportioned with tiny waists/arms/legs and huge heads with tiny noses/huge lips. Girls still wanted to have the look of Bratz dolls. With famous people such as 'Kylie Jenner' being dubbed a lifelike Bratz doll due to her surgery enhanced lips, I feel using my old Bratz dolls would be a representation of our own body expectations carried through childhood and all our influences through growing up until now.

By using the Bratz dolls to reflect on the responses I obtained, they will be seen in a different light. An already perfect body aiming for more (drawing surgery marks on the doll)
'Perfect' bodies having body hair (adding hair to the doll)
They will illustrate, alongside my other experiments, the reality that we are wanting to change so much about ourselves when we are fine as we are.

They are without clothes to represent the vulnerability of the issue and to focus on the issues about our body image that can be hidden and covered with style.

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