Monday, October 16, 2017

Brief 1: 'Cocktail set' ingredients and descriptions

For a cocktail range of perfumes, as well as looking at the descriptions, referring to the actual cocktails themselves which are all distinct and made to look memorable and appealing using the same ingredients (minus the booze) is a way to look towards the colour for each design. Taking from the cocktails themselves will market the cocktail side of the set and make the poster look as delicious as possible.

Another reason for this is from images of food/drink, the consumer imagines the taste and smell naturally and we get a lot from the way it is visually represented.


Strawberry Bellini is a light, fruity scent.  This strawberry accord is a blend of fruity strawberry juice with green top notes and a sweet, malty base. Our testers thought this was perfect for someone younger, or at least with a young mind! Fun and fruity, this is perfect for day time.
Cuba Libre is a gorgeous mix of fruits and spices. Top notes of zesty lime and lemon peel lead to a warmer heart of rum, cola, cedarwood and balsam. Base notes of cinnamon, patchouli and vanilla finish this off nicely. Testers loved this fragrance- they thought it suitable for anyone who likes warm scents.
Pina Colada is a fruity, summery scent. A fruity citrus accord opening with notes of lime, sherbetty lemon with a heart of pineapple and peach on a sweet base of raspberry, coconut and sugar candy. This is for those who like to smell sweet, and fruity. Not too sickly, it’s perfect if you want to make a statement!
Irish Cream is a gorgeous, spicy scent. Rich and intoxicating, it opens with top notes of citrus, lavender and lemon, before warming to a heart of toffee, ginger and vanilla. It closes with warm woods, amber and musk. Our testers say this is a gorgeous scent, and would suit anyone who likes their scent spicy and warm.
Moscow Mule is a warming, yet refreshing scent. A really refreshing blend of fresh, crisp lime top notes, warming to ginger with a hint of verbena. Our testers liked this scent a lot, and said it was both fruity and spicy- good for those who don’t like to smell too sweet.

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