Our feedback was quite mixed, but overall it was agreed that although a lot of work had been put in to our identity and it was very strong in its 60s inspiration, there was probably too much going on that could potentially overpower the artwork itself therefore becoming more than our money exhibition which isn't the brief.
Positives-
using the boxes as room dividers making the most out of the huge floor space we have
strong identity that grabs attention and with the bold colour scheme there is opportunity for advertisement variants
narrowed down colour scheme to 5 from the last slide
UV pen feedback really unique idea, but needs to tie in more with the theme itself although it already relates to the security of money and banks
To consider toning down or getting rid of-
having coloured desks and frames, cost worthy and overpowering
the envelope didn't match the theme with its handwriting and wax seal, need to stick to the theme in all aspects and really go for that
mexcellent typeface reminded others too much of the mexican olympics typography which I hadn't seen before. having picked the typeface this is disheartening but understandable. the way finding was coming along really well using the 3 lines but we will see.
Over the weekend as a group we will still keep up to date on our considerations after feedback over our group chat which has been extremely helpful. Also, we have spoke every day this week and as we were praised on in feedback we have put a lot of work in to this and our downfall was maybe having too much, which i would rather than not have enough so i am really proud of everyone!
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